- Koichi Sugimoto 2
- Dentsu Digital Inc
- Consulting Director
From 2012, I worked in advertising management consulting at an online advertising agency. I then joined Dentsu Digital upon its establishment in 2016.
Focusing on the financial, telecommunications, and automotive fields, I have been in charge of strategy design and advertising management consulting involving full funnel marketing from direct to branding.
Currently, I am striving to provide solutions to client business issues following the theme of a "scientific approach to marketing investment optimization".
[PD2] （Development 1) Important Factors for Human Resource Development of Digital Marketers